Career Coaching for Marketers
Your Career. Your Next Chapter. Your Way.
Being a marketer today isn’t easy.
One minute you’re mapping out a campaign, the next you’re navigating a tricky stakeholder conversation or wondering if you’ve outgrown your role entirely.
Sometimes, you just know it’s time for change, but figuring out what’s next (and how to get there) can feel overwhelming.
That’s where career coaching comes in. I help marketers like you press reset, find clarity, and move forward with confidence. Whether you’re stuck in a role that doesn’t excite you anymore, stepping into leadership for the first time, or rethinking your whole direction, you don’t have to figure it out on your own.
Meet Debbie Gainsford
Hi, I’m Debbie!
I’m a qualified career coach with over 20 years in B2B marketing and leadership. I’ve navigated big career changes myself, so I understand first-hand how exciting, and sometimes challenging, stepping into something new can be.
I help marketers gain clarity, confidence, and momentum - whether you’re pivoting into a new role, stepping into leadership, or looking for more fulfillment at work (or maybe looking to move out of marketing all together).
My coaching is practical, supportive, and action-focused. Together, we cut through the noise, create a clear path forward, and get you moving toward the career (and life) you want, with confidence and purpose.
Career Coaching Packages
Reset
For when you need clarity on your next step.
If you’re feeling stuck or unsure about where your career is heading, Reset will give you the breathing space and tools to find direction.
3 × 60-min 1:1 sessions
Career audit: skills, strengths, values
CV / LinkedIn review with feedback
Light email support between sessions
Investment: AUD $950
(one time payment)
Rise
For marketers ready to step into something new.
Whether you’re moving into leadership, landing a new role, or shifting into a different marketing path, Rise helps you step forward with confidence.
6 × 60-min 1:1 sessions over 3 months
Leadership style & stakeholder mapping (DISC-informed)
Personal brand strategy
“First 100 Days” transition plan if starting a new role
Priority email support + one SOS 20-min call if needed
Investment: AUD $2,250
(or 3 × $750 instalments)
Thrive
For senior marketers ready to take their career to the next stage.
If you’re ready to scale your impact, reimagine your career path, or take on bigger challenges, Thrive gives you the space and support to make it happen.
8 × 60-min sessions over 4-6 months
Deep dive into strengths, leadership, and long-term positioning
Cross-functional collaboration strategy (how to thrive with sales, product, execs)
Support with big moments (interviews, presentations, stakeholder conversations)
Ongoing check-ins and tailored resources between sessions
Investment: AUD $3,200
(or 4 × $800 instalments)
What clients say about coaching sessions with Debbie
Coaching Client - Reshell
“The coaching sessions were intended for me to start reflecting on my career goals, and the support I received to be able to structure what I wanted to achieve has been immensely empowering and motivating. Debbie was great at asking me questions that prompted me to think about how I could approach my career, the way I communicate and the things I need to do to create relationships in the workplace which has put me closer to achieving my goal.”
Coaching Client - Anneka
“I really enjoyed my sessions with Debbie. It took a few sessions for me to get into the rhythm of it but once I understood the process I found it really helpful for turning long- term goals into short manageable steps. I particularly enjoyed the requirement to put timings on actions as that made them feel more achievable and it was often surprising what I would end up thinking was the priority action of the various options Debbie got me to explore. I also appreciated the check ins on previous actions and for Debbie to help me realise it was ok if I didn’t get through everything – life can get in the way!”
FAQs
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A career coach helps marketers gain clarity, confidence, and direction. You’ll develop practical strategies for career growth, leadership, and personal branding, so you can make informed decisions and take your next steps with focus and momentum.
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It depends on your goals. Packages range from 3 sessions (Reset) to 8 sessions (Thrive) over 1–6 months. Many clients notice immediate clarity and actionable ideas after the first session, and some clients like to work over a longer 12-18 month period for big goals…it’s really up to you.
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Coaching provides clarity, guidance, and practical strategies to help you make confident decisions about your career. While outcomes depend on your goals and effort, many clients find coaching helps them move forward faster, approach challenges with confidence, and feel more in control of their next steps.
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Absolutely. Both the Rise and Thrive packages support marketers stepping into leadership or higher-impact roles. You’ll get tools like DISC-informed leadership mapping, personal brand strategy, and practical plans to help you step into new opportunities with confidence and clarity.
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Absolutely. Career coaching can help you explore new directions, clarify your strengths and interests, and create a practical plan for transitioning into a different role or industry. All of my packages - Reset, Rise, and Thrive - offer tailored support to help you pivot confidently and take meaningful steps toward your next chapter.
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My coaching focuses on marketers moving into leadership or navigating career pivots. For now, I don’t offer executive-level coaching for C-suite roles.
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All coaching sessions are held virtually, making it easy to work with clients anywhere in the world. I’m based just north of Sydney, Australia, and always flexible with time zones to ensure sessions fit your schedule. So if you’re based locally or maybe a little further afield (hello London, Los Angeles and everywhere in between).
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I’ve been there (twice) so I know how important this is. So, yes, I offer discounted coaching sessions to help you navigate your next career move with confidence. This is an opportunity to reset, gain clarity, and plan your next steps in a supportive, practical way. Just let me know in the comments section of the form if you’d like to access this support.
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Yes! I offer Ask a Marketer sessions, which are shorter, focused calls for specific questions or challenges. These are perfect if you want guidance without committing to longer-term coaching.
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All sessions must be paid in advance. Flexible payment plans are available for each package to make coaching accessible and manageable.
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Yes! If your company offer this, it’s a great way to help you progress in your career. I’ve done it myself in the past.
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They are. All sessions are confidential and with no judgement. A coach is not someone who’ll tell you what to do (or not do) and what we talk about in each session remains between us. There is more information on this in the contract.
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I’ve been in your shoes. With over 20 years marketing experience, there isn’t much I haven’t come across. And I bring that experience and insight into our coaching sessions.